The challenge
Salesforce invited our agency to pitch, challenging our team to define a narrative that would promote the Salesforce platform to a real estate audience.
The solution
To answer the brief, we came up with 'Real estate. Real connections.'
The concept was born from the idea that technology alone can't enable richer relationships in real estate. Instead, it should work in harmony with real estate professionals – connecting buyers with agents, and tenants with property managers.
We demonstrated how the ideas could flex across several mediums, including social, OOH and event materials. Our ideas won the pitch, leading to more paid work for the agency.