About me

Hi, I’m Ruby.

I'm a storyteller, writer, and creative. I've been crafting narratives and developing concepts for brands for over 8 years. Whether it’s shaping a brand's tone of voice or driving digital brand activation, I thrive on turning ideas into impactful, engaging content.

Over the years, I've written for big brands like Sky, Adobe, PayPal, and Salesforce – leading integrated campaigns from a copy perspective.

So, if you need copy, content, or creative concepts, let’s chat.

Email

hellorubymason
@gmail.com

Phone

07415934758

Skills

Copywriting

UX writing

Content strategy

TOV development

Pitching and presenting

Coordinating writers

Concept development

Project management

Short form copy

Long form copy

Agency experience

Client management

Experience

March 2022 – April 2024

This Machine

Associate Creative Director

I supported the Creative Director to develop concepts and directions for campaigns, executions and positioning. My responsibilities included turning complex marketing challenges into relevant creative experiences; preparing and delivering engaging, well-researched presentations; and managing multiple projects and stakeholders simultaneously, while meeting deadlines.

September 2020 – March 2022

Agent3

Senior Copywriter

Agent3 was my first B2B experience. Largely writing within the tech space, I supported the creative team to turn highly technical briefs into creative outputs. I worked alongside Art Directors; developed creative concepts; crafted copy for ads, emails, videos, blogs, and ebooks; and managed creative projects from concept to execution.

May 2020 – August 2020

Freelance

Creative Copywriter

I freelanced as a Creative Copywriter in Melbourne and London. During that time, I supported various businesses, including advertising agencies, design studios and a fintech startup. The experience made me more adaptable as a writer as I wrote for all kinds of audiences, across a multitude of platforms.

September 2019 – May 2020

Openpay

Lead Copywriter

My role at Openpay saw me lead on all copy-related projects. I was the sole writer within the marketing team, required to produce content for marketing campaigns, websites, the customer app, internal comms, customer comms, customer service scripts and brand guidelines. I also played a pivotal role in pushing out the company's new TOV, internally and externally.

June 2016 – December 2018

Symphony Talent (previously Hodes)

Creative Copywriter

As part of the creative team, I produced content for blogs, ads, video scripts, print materials, brand guidelines and career websites. I also worked in tandem with the design team to interrogate and answer client briefs, develop creative concepts and present work back to account teams and clients.